Tanzania's leading telecommunication company renown for driving digital lifestyle transformation, Tigo (Tigo.co.tz), has announced free WhatsApp services for its 10 million users...
5 Feb 2016
The influx of mobile phone has enhanced ease of access across the world - no more so than in Africa...
We all live in an application economy. Retail, news, entertainment, banking, education, government, communications - everything is driven by a connected, mobile, application-based world...
Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
PARIS, FRANCE / DARMSTADT, GERMANY: The World Association of Newspapers and News Publishers (WAN-IFRA) has launched its 2012 Mobile News Grants and Training Scheme, providing newspaper companies in Sub-Saharan Africa an opportunity to develop or expand their mobile platforms.
SAN FRANCISCO, US: Apple has announced that the latest version of its hot-selling iPhones will be released in China and 21 other countries on 13 January. It is already available in South Africa.
The BlackBerry App World is now available in nine additional African countries. Customers in Cameroon, Ivory Coast, Madagascar, Malawi, Mauritius, Mozambique, Uganda, Democratic Republic of Congo and Lesotho can now discover, download a wide range of mobile applications for their BlackBerry smartphones.
Neo@Ogilvy's global CEO, New-York based Nasreen Madhany, has been visiting South Africa for a corporate summit, where she talked up the role emerging markets will play in the future profitability of her company.
JOHANNESBURG: InMobi, the independent mobile ad network, has released its April 2011 Mobile Insights Report for Africa providing insights on mobile advertising trends on the continent. Data from the report shows that InMobi now serves 4.2 billion impressions a month in Africa, up 21% from 3.5 billion in January 2011.
A billion Africans and 50 million bank accounts. In South Africa, credit cards are used by only 16.5% of the population (2008). No African country comes close to 1% of total retail spend spent online - the magic figure which constitutes the tipping point for digital retail growth. No wonder, then, that the ecommerce market in Africa hasn't bloomed.
A global study conducted by TNS Research Surveys shows that South Africans' unconditional love for handsets - more than content as it is in developed markets - is beginning to change and will even shift faster as bandwidth improves, and as cheaper smartphones appear on the market - probably from China.